The death of the office dress code.
Fashion, style and self-expression took a backseat while the world battled COVID-19 and we all stayed home to stay safe. Similarly, retailers and fashion brands had to change(room) it up, to combat a massive shift from physical to digital shopping. Things like virtual fittings, video styling sessions, and online runway shows via Zoom became the norm.
Now, retailers need to prepare for what office fashion looks like as consumers ease themselves back into a professional environment over the coming year.
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