What's in the minds of the most interesting people in e-commerce? That's what we find out in this section. Read interviews with merchants and experts where they share their stories and insights. In our Smoooth Talks, we meet entrepreneurs who talk about the ups and downs in the life of a merchant. Hopefully, you can learn from them how to succeed – and to avoid the typical pitfalls.
"Klarna is a strong and credible partner"
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Vedad Fisic dreams of making Hypestein a global brand.
Adding the Pay later option to their checkout was a great success.