What's in the minds of the most interesting people in e-commerce? That's what we find out in this section. Read interviews with merchants and experts where they share their stories and insights. In our Smoooth Talks, we meet entrepreneurs who talk about the ups and downs in the life of a merchant. Hopefully, you can learn from them how to succeed – and to avoid the typical pitfalls.
"Behind the Business" interview with Sabrina van der Donk, CEO and founder of TheMusthaves.
"Behind the business" interview with Klarna UK's Legal Counsel and Director.
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Interview with Ailbhe Keane, founder of Izzy Wheels.
Pernilla Nyrensten, co-founder of Revolution Race, talks about role models and what it takes to succeed.
Smoooth Talk with Pär Svärdson who co-founded both Adlibris and Apotea, two of Sweden's biggest online retailers.
"Brands need to stand for something beyond just selling the consumer a product."