10 May 20211 min read

Discover the truth: We are one of Europe’s largest banks.

Klarna K logo

by Klarna

Myth: Klarna sounds like a period product.

Truth: We really are one of Europe’s biggest banks. With our latest $1bn funding round, we are currently valued at $31 billion. We are the highest-valued private fintech in Europe and the second-highest worldwide

Klarna was founded in 2005 in Sweden with the objective to make online shopping easier for consumers. 16 years later, while our mission remains to provide the smooothest shopping experience ever to our customers, we have grown and we have now become a leading payment and shopping provider, serving over 90 million customers with over 250,000 retail partners across 17 markets. 

At Klarna, we don’t think in categories. We ask ourselves: what problems are we well equipped to help our customers with?

So far, this has seen us focus on how we can help people to save time, save money, make them less worried about their finances, guide them towards good decisions, and inspire them.

We believe there are many more problems we can solve for our customers and so we continuously explore areas that are adjacent to what we are doing today, where we think we are well-positioned to help. That is why, even though we are a bank, we introduced shipment tracking – because it’s closely related to shopping and everyday transactions, and adds value for our customers.

Curious to know more? Check out our website and the Extra O blog to learn about where we started, what’s our mission and so much more! 

Copyright © 2005-2023 Klarna. Klarna Financial Services UK Ltd is authorised and regulated by the Financial Conduct Authority (“FCA”) for carrying out regulated consumer credit activities (firm reference number 987889), and for the provision of payment services under the Payment Services Regulations 2017 (firm reference number 987816). Klarna Financial Services UK Ltd offers both regulated and unregulated products. Klarna’s Pay in 3 instalments and Pay in 30 days agreements are not regulated by the FCA. Incorporated in England (company number 14290857), with its registered office at 125 Kingsway, London, WC2B 6NH.