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Latest innovations
Jun 7, 20212 min read

Introducing a game-changing new shopping feature.

Klarna K logo

by Klarna

That’s right, there’s a new way to shop smoooth. One that enables you shop with Klarna Pay in 3 Instalments at any online retailer, regardless of whether they’re partnered with Klarna or not. Here’s how it works:

  1. Shop at any online store in the Klarna app 
  2. Find what you love and add it to your basket 
  3. Press the pink ‘pay with K’ button
  4. Create a one-time card for the value of your purchase 
  5. Choose to pay in 3 and review your plan
  6. Copy and paste your one-time card details into the checkout 

Make sure you’ve updated your Klarna app to access this new feature.

Did you know that an estimated 72% of e-commerce to take place on a mobile device by the end of the year? That’s why we’re making sure we’re there for shoppers, but serving you all the inspo you need, all in one place. From personalised wish lists and curated content based on your interests and your favourite stores, to price drop notifications and thousands of deals updated daily. Not to mention our lists of retailers for you to explore the best products, at the best prices. 

This launch comes during our latest campaign #WhyPayInterest, which highlights the difference between buy now pay later products and credit cards, challenging the outdated credit model that saw Brits pay £5.7 billion in credit card interest and fees in 2020 alone. To find out more or sign up to join the fight, visit our #WhyPayInterest website.

Sebastian Siemiatkowski, CEO of Klarna said: “At Klarna, we believe that no-one should ever have to pay credit card fees or high interest rates and now, thanks to our new in-app shopping feature, they don’t have to. Shoppers now can interact with their favourite retailers without having to leave the Klarna app, to create a smooth, safe and frictionless shopping experience. Our one stop shop app is the future of shopping, it creates a truly personalised and bespoke service for every user and liberates consumers from ever paying more than the price of the product.”

The shopping feature is already live in other markets including the US, Australia and Sweden where the Klarna app is used by 6.5 million people on average each month! The app is available to download for iOS and Android mobile devices today