To celebrate the launch of Heartbeats 4 Sneakers – where we were giving away some of the most sought after sneakers of all time! – we hosted a virtual party with DJ sets and exclusive video content created by passionate members of the sneaker community.
From customised kicks to how to style your sneakers for any occasion, there’s something for everyone who gets a kick out of their kicks.
Customising your kicks w/ Tom Harrison.
Tom Harrison – aka @artofavisionary – is a genius at customising sneakers. In this exclusive video Tom shows how he does it, creating a pink pair with a Klarna flavour. Please note, the competition to win these trainers may have now ended: 15 July 2020. Watch now.
Sneaker styling session w/ Carlotta Constant.
Stylist and creative consultant @carlottaconstant has featured in a long list of big publications from British Vogue and Stylist Magazine, to British GQ and Glamour. In this video she gives the run down of styling your outfit with the perfect pair of sneakers to suit any occasion. Watch now.
Sneaker streetwear shoot guide w/ Joshua Meeks-Rayvon Williams.
@meeks.rayvon is a photographer, visual artist and sneaker-lover. His video encompasses his passion for both the art of photography and the beauty that lies in a trainer with insight on getting the perfect sneaker snap. Plus he has a really cute cat. Watch now.
Iconic moments w/ Johnson Gold.
Entrepreneur and founder of Pause Magazine @johnson_gold takes us on a trainer trip with his 7 most iconic trainer moments of all time. From the ever popular Air Jordan 1’s to LA’s, hipster-cool Vans, it’s a pretty comprehensive lowdown of the humble sneaker. But do you agree with Johnson’s list? Watch now.
Crep chat w/ Tom Exton.
What’s better than looking through a collection of some of the most popular and controversial kicks of the last decade? How about looking through a collection of some of the most popular and controversial kicks of the last decade in the boot of a Ferrari. Tom, founder of @LDN_Muscle chats about his creps. What else would crep chat be? Watch now.
Cleaning your kicks w/ Brad Hobbs.
Ever realised how satisfying it is to watch a pair of filthy Nike Blazer Off-White Grim Reapers being cleaned? Well, you’re about to. Skate shop owner and sneakerhead @brad_hobbs shows us how to do a proper job bringing your kicks back to life and smelling fresh. Watch now.
To unlock amazing discount codes at loads of sneaker retailers including Footasylum, Schuh, Adidas and more, use your heartbeat and show us your passion at Heartbeats 4 Sneakers. Codes available until 12 July 2020. T&Cs apply.