Create social media content that sells.
Klarna Dynamic Ads leverage an AI content engine to build enhanced, contextually relevant ad creative with your product catalog at scale. Brands who use Klarna Dynamic Ads have seen on average:
increase in return on ad spend (ROAS).
increase in average order value (AOV).
increase in gross merchandise volume (GMV) with payments messaging.
Get more from your social media spend.
Eye-catching ad creative, automatically customised for every product in your catalog, allows brands to showcase the latest trends, inspire product pairings, and drive incremental sales.
Enhance basic product images.
Increase engagement by using custom backgrounds, product pricing treatments, and logo and text overlays.
Make iterative creative changes.
Dynamically update ad campaigns without resetting the platforms' learning algorithms.
Leverage an AI content engine.
Use machine learning and AI to create ads with multiple complementary products within the same image.
Smart creative made easy.
Activate new messaging and creative refreshes when it matters most, across all of your product images.
Content creation at scale.
Apply multiple creative templates and push updates to your entire product catalog within minutes.
Automated creative updates.
Schedule feed updates in advance and drive conversions through time-based flash promotions, daily deals, countdown sales, and more.
Dynamic creative with dynamite results.
Clarks, the footwear company, used Klarna Dynamic Ads to create custom social ad creative featuring Klarna “Pay in 4 Messaging.” The result: Klarna payment messaging outperformed standard sales messaging and the campaign drove:
improvement in cost per acquisition.
increase in return on ad spend.