Aug 25, 20201 min read

Smoooth summer! New record for the Klarna app.

by Fredrik Thambert

Klarna’s app continues to grow in popularity. It recently reached 12 million monthly active users, which is a record number. It also continues to top the ranking charts by PYMNTS. For the 6th time we are the number one 'Alternative Credit App Provider' in the US as a result of serving millions of consumers in all our markets with a Smoooth shopping experience.

The latest months’ app user behavior has once again shown how people prefer to shop online. With the Klarna app, that is. The app has now reached a total number of 12 million monthly active users, which is a new record during a single month. More and more consumers are choosing Klarna’s app as their favorite way to shop because it covers the whole journey, from finding the best deals to purchasing items from any online retailer and paying for them in the most flexible way.

In July, PYMNTS, the premier source of news and insights from the payments industry, once again ranked Klarna as the number one credit app in the US. The monthly ranking is based on a number of scoring factors including: channel coverage, up-to-date downloads, monthly average users and sessions per user and average session length. 

The app currently has more than 16 million downloads globally, with an average of more than 30,000 downloads per day in July, making it one of the biggest shopping apps out there. Our aim is to make online shopping as Smoooth as possible, and the growing success of the app proves that people appreciate it. 


Curious about trying it by yourselves? Find out what makes the Klarna app this popular by downloading it on App Store or Google Play!

Monthly financing through Klarna and One time card bi-weekly payments with a service fee issued by WebBank, member FDIC. Other CA resident loans made or arranged pursuant to a California Financing Law license. Shop anywhere online in the Klarna App. Copyright © 2005-2023 Klarna Inc. NMLS #1353190, 629 N. High Street, Third Floor, Columbus, OH 43215.