Find solutions

Woman in scarf
Woman in scarf

Turn fans into customers.

Increase sales and reach new, high-value clientele with Klarna for luxury.

There's a new crowd in the front row.

Gen Z and Millennial consumers occupy 40% of the global luxury sector and will continue expanding. See what they care about.

Digitally savvy.

78% see a luxury brand’s commitment to new technologies as a decisive reason for purchasing.

Mission driven.

67% factor in luxury brands' sustainability practices in their purchase decisions.

Financially aware.

4 out of 5 would find it helpful to pay over time for luxury products.

Expecting personalization.

80% demand a seamless, convenient and connected shopping experience.

Growth solutions for luxury brands

A new growth solution for luxury.

Our world-class payment and marketing solutions drive new audiences, improve engagement, and increase conversion and sales. We know it's important for your brand to be seen with the right crowd, so we've created SELEKT by Klarna - a curated Klarna shopping experience for customers to discover luxury brands and pay how they like.

of Klarna shoppers are new customers to luxury brands.

millennial and Gen Z engagement from luxury co-marketing campaigns.

average increase in conversion.

Tailored solutions to fit your brand identity.

We make sure your brand is the star, while we're there to help elevate the shopping experience.

On-site messaging

On-site messaging

Our On-site messaging can be tailored to fit your brand's aesthetic. We're able to change font, color, and placement, so your consumers get a clean, native experience while shopping.

Premium Placements

Premium placements

With SELEKT, luxury brands get unique real estate in the Klarna app and across Klarna channels. Customers can browse and shop a carefully curated selection of stores, wishlist items, and read the latest articles from our editors and contributors.

A personal shopping experience at home.
A personal shopping experience at home.

Bring the personal touch of real human interactions to your online store with Virtual Shopping. Showcase your products like never before, promote new drops and help shoppers buy with confidence and ease.

Content that sells
Content that sells.

Dynamic Ads uses AI to build personalized ads fit to your brand’s aesthetic. Get more from your social media spend with scalable, shoppable content that updates as it learns more about your audience.

Optimized influencer relationships
Optimized influencer relationships.

More efficiently find and collaborate with influencers, track and enhance these relationships, and maximize your ROI, all in one place.

Infographic showing shoppers who would find it helpful to pay over time

Flexible payments drive luxury purchases.

Gen Z and Millennial luxury shoppers value the availability of flexible, interest-free payment options. What other innovative shopping experiences are they interested in?

Elevate your in-store experience

Elevate your in-store experience.

The in-person experience you create is unparalleled. Marry your online and offline experience by giving customers flexible payment options everywhere.

Give your customers the luxury of Klarna

Give your customers the luxury of Klarna.

Monthly financing through Klarna and One-time card bi-weekly payments with a service fee to shop anywhere in the Klarna App issued by WebBank. Other CA resident loans at select merchants made or arranged pursuant to a California Financing Law license. Copyright © 2005-2023 Klarna Inc. NMLS #1353190, 800 N. High Street Columbus, OH 43215. VT Consumers: For WebBank Loan Products (One-Time Cards in the Klarna App, Financing, Klarna Card): THIS IS A LOAN SOLICITATION ONLY. KLARNA INC. IS NOT THE LENDER. INFORMATION RECEIVED WILL BE SHARED WITH ONE OR MORE THIRD PARTIES IN CONNECTION WITH YOUR LOAN INQUIRY. THE LENDER MAY NOT BE SUBJECT TO ALL VERMONT LENDING LAWS. THE LENDER MAY BE SUBJECT TO FEDERAL LENDING LAWS.