
Grow your reach with the world’s greatest shoppers.
Klarna's ads and sponsored content put your message in front of our engaged, loyal, and continually growing consumers:
high-intent shoppers.
impressions served weekly.
A better way to promote your brand.

Reach the right customers.
Segmented targeting capabilities ensure your brand gets in front of the people you are most looking to attract.

Optimize for future campaigns.
When a campaign ends, we provide detailed analysis and insights to fully understand how effective you have been, and to plan for your next, even more successful, campaigns.

Effective advertising made easy.
Provide your own creative, or let our studio design it for you. Just send over approved assets and we take care of the rest.
Highlight what is important to your brand through a variety of premium ads and sponsored content in Klarna's app and owned channels.
Brands or products.
Showcase your brand by directing users straight to your website homepage or product page via the in-app browser.
average weekly impressions
Deals.
Feature your latest deals to help drive more sales. Posts can go straight to your website via the in-app browser or we can link to a deal card in-app with more information.
average weekly impressions
Collections.
Highlight a collection of 20 or more products in front of millions of Klarna shoppers with a prominent position on the app.
average weekly impressions for Dedicated Curated Shopping Lists.
Used by some of the world’s leading brands.






Ray-Ban’s success story.
Ray-Ban leveraged Klarna’s publishing channels to reach Gen Z and Millennial shoppers for the launch of Ray-Ban Stories smart glasses. Through sponsored placements in the Klarna app, featured placements in Klarna’s rewards club, and CRM-driven awareness campaigns, Ray-Ban tapped into Klarna’s young and tech-savvy audience, enabling a successful product launch.