Optimize your influencer marketing.
Klarna's Creator Platform helps merchants find the right influencer partners, collaborate with them, and then track and optimize these relationships with insights into performance metrics. Brands using our platform see:
sales uplift from influencers.
reduction in time spent managing influencers.
Used by some of the world’s leading brands.
Benefit from one of the fastest growing customer acquisition channels.
ROI driven by influencer marketing.
of consumers depend on influencer recommendations for purchase decisions.
in influencer channel investment in 2021 (up from $3B in 2017).
Scale influencer marketing with a performance-driven solution.
With our Creator Platform, brands can level up their influencer marketing programs and more easily invite and find influencers, collaborate via direct messaging and track campaigns. Our team of experts can help you get started with the platform, advise on how to strategically increase earnings, and on how to get more out of the creative partnerships.
Invite current influencers and find new ones.
Collaborate directly within the platform.
Track performance and optimize campaigns.
Helping merchants reach new heights.
See the impact the Creator Platform is having with brands around the world.
Laura Cannavale, Senior Affiliate & Partnership Specialist at LUISAVIAROMA.
"Since 2021 our partnership with Klarna Creator Platform (KCP) has grown and developed into a loving and effective one. Klarna's Creator Platform is clear, coherent and enables the transparency we were looking for. We can proudly and happily say that ever since implementing it, the ROI is exceeding our expectations."
Defne Ildiz, Global PR Director.
“The Klarna Creator Platform has allowed us to identify strong partners and optimize the way the brand engages with creators, driving strong MoM performance helping us achieve our overarching goals.”
Alessia Primavera, Communications and PR Specialist.
“Klarna Creator Platform is a great tool to maximize the potential of social media and niche communities. Since we started working together, we have seen great results in performance and driving sales—it has definitely played a significant part in the growth of Mirta. The dashboard is user-friendly, and the reporting helps improve performances campaign after campaign.“
Sanja Rudinski, Head of Affiliate Marketing.
“Klarna Creator Platform and team is helping us to achieve our goals and target ROI, expanding our brand awareness while saving us a lot of time internally.”
Sophie Williams, Brand Marketing Manager.
“Klarna Creator Platform has revolutionized our influencer marketing strategy—we're able to track effectively how influencers are performing for us and measure ROI accordingly. The team is always directly on hand to support and always go above and beyond with any queries we have.”
Lucia Tibbets, Global PR Manager.
"As a global e-commerce brand, we haven't found a better solution than Klarna's Creator Platform to track ROI and content performance, get insights, and optimize our influencer partnerships."