From finance overviews to in-app budgeting tools, Klarna gives consumers the power to manage their spending and take control of their money. Our products offer flexibility with a choice of ways to pay, including delaying payments or spreading the cost with no fees or interest. Making sure consumers can comfortably repay is our top priority so we run eligibility assessments on every single transaction and restrict access if payments are missed.
We offer financial well-being information across our markets, including a responsible spending hub, Financial 101s, and help for those who need it. We have been running a number of initiatives to empower consumers to manage their finances responsibly:
The Never Forget Test is an in-app reminder launched in Sweden and Austria to help consumers who forget to pay for the first time avoid reminder fees.
Our new WikiPink site in Sweden reveals Klarna’s own consumer debt data and challenges the wider credit industry to provide greater transparency for consumers.
KlarnaSense is an initiative specifically targeted at supporting responsible spending in the UK. In early 2021, we launched an Influencer Council, the first of its kind, to provide greater clarity on guidelines as more consumers turn to social media for financial guidance. These guidelines go far beyond legal requirements to ensure fair and transparent information for consumers. We’ll continue to develop them in line with the evolution of social channels.