
Reaching shoppers at every stage of the customer journey.
Klarna is a premium shopping destination, engaging consumers no matter what drives them. Compared to affiliate networks, a Klarna partnership means:
1.5X
conversion rates.
12%
higher AOVs.
16M
customers in UK.
Helping customers save time, save money, and be inspired.
Klarna provides our high-intent customers with engaging content, incredible offers, and all the info they need to move further down the purchase funnel. From introduction and research, to incentives and loyalty, all paired with a smoooth checkout experience, Klarna reaches customers no matter what motivates them to shop.
A variety of marketing opportunities.
By partnering with Klarna as a premium publisher, enterprise merchants have access to a variety of marketing channels and tailored placement packages through which they can reach the loyal Klarna shopper.


A truly performance-based solution.
Our always-on approach drives efficient and incremental growth opportunities for merchants. With closed-loop attribution you can understand exactly what worked and where to optimise.

“The level of traffic and new customers Klarna has helped us to acquire via our affiliate partnership is particularly impressive. We value Klarna as a key partner for capturing new audiences and we're excited to see our partnership grow.”
Helen Keighley, UK Affiliate Manager at Made.com