Case studies

A major US retailer surfaced Klarna earlier in the journey through on-site banners, email, push, and social. Average order value rose 27%, with 311% month-over-month volume growth.

Reprice.io uses Klarna's Agentic Product Protocol to feed live market pricing into enterprise workflows. Partners get real-time pricing intelligence without extra integration work.

Destinia switched on a full flexible-payments setup across every option in Spain, its largest market. That helped grow the customer base while lifting approval rates and average ticket size.

Gina Tricot rolled out Klarna as one payment solution across eight localized markets. That simplified multi-market operations and lifted conversion.

CarTrawler added a more flexible, mobile-first way to book car rentals across North America and Europe. Klarna bookings grew 37% year on year, with 11% higher spend than card users.

foodora and Klarna partnered across the Nordics to grow Pro subscriptions with seamless payments. Klarna’s subscriber payment share rose 318%.

Booking.com turned payments into performance marketing with a cashback payout model tailored to its structure. Affiliate-attributed volume grew 94% year on year in just two months.

Cole Haan used Klarna and Criteo’s Commerce Growth platform to reach high-intent shoppers earlier in the journey. Qualified visits rose 2.3x.

Klarna and Criteo opened native ads that reach shoppers with flexible payments during the purchase journey. Advertisers can tap demand from 19,000+ Commerce Growth clients on the open web.

Miravia reached Gen Z and Millennial shoppers with flexible payments and a Klarna Deals incentive. The mix helped a new marketplace connect with younger buyers and grow sales.

Expedia Group introduced flexible payments to make booking easier. New customer transactions in the US doubled, and affiliate revenue nearly doubled year on year.

Ninepine used Klarna on-site messaging to show flexible payments across five markets. Revenue per visitor rose 25%.

Flexible payments at checkout cut cart abandonment and lifted successful transactions by 8%. Klarna customers also placed repeat orders nearly twice as fast.

Ditur added Klarna Pay in 3 to make premium watches easier to buy. Average order value rose 70%, outperforming local BNPL six times over in Denmark.

Sign in with Klarna now accounts for 75% of social logins, making checkout faster across web and app. Klarna payment share rose 8% as it became the second most popular payment method.