Bold moves build brands.

Bold moves build brands.

Our targeted marketing and ad solutions help you reach a younger, higher-intent, more loyal audience that shops more often and actively uses Klarna to discover new brands.

147M+

global shoppers.

44M+

global app downloads to date.

The world's leading brands use Klarna to reach more customers.

Grow with the world’s greatest shoppers.

Our shoppers buy more, shop more often, and love discovering new brands. Reach a younger, loyal audience, and use our exclusive placements, data-driven ad solutions, and conversational commerce to engage and convert them.

17%

Klarna shoppers will be new customers to a brand.

67%

shoppers are Gen Z or Millennial.

45%

higher purchase frequency from Klarna shoppers.

Bold moves make marketing smarter.

400K

global retail partners.

28M+

monthly clicks driven to partner brands.

23M+

monthly active users on Klarna's shopping app.

Placements you won't get anywhere else.

With over 147M shoppers globally using Klarna, and over 23M monthly active users, our exclusive ad placements will help you reach high-intent, more frequent shoppers.

Use our in-feed ads to reach and engage customers with ads and sponsored deals.

In-App Ads.

Use our in-feed ads to reach and engage customers with ads and sponsored deals.

Get editorial by featuring your brand’s products in a curated shopping list or custom shelf.

Curated Shopping Collections.

Get editorial by featuring your brand’s products in a curated shopping list or custom shelf.

Reach shoppers at their highest intent, with targeted in-app messaging and push notifications.

In-App Messaging.

Reach shoppers at their highest intent, with targeted in-app messaging and push notifications.

Dynamic Ads

Create content that sells.

Test creative variants and advertise at scale. Klarna's dynamic ad solutions leverage AI to build dynamic, personalized ads at scale, across 100s of products, SKUs or messages. We'll save you time, and you'll see higher ROAS.

30%

average increase in return on ad spend.

100+

attributes available.

Virtual Shopping

The best of in-store, online.

Unlock a bold new future by bringing the human touch to e-commerce, with messaging and video that allows customers to connect with in-store product experts, even when browsing online.

25%

conversations convert to a sale on average.

10x

average increase in conversions.

Ready to make your move? Get smarter, more targeted marketing.