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Make our fans your customers
Make our fans your customers

Reach our shoppers.

Grow your business and turn our fans into your customers.

Shopping just got smarter. Our brand became a pop culture juggernaut because we do things differently. And we work hard to elevate the brands of our retailers, too. Join us and make our fans your customers.


total clicks from Klarna stores out to merchants across all channels.


social media impressions every month.


monthly active users of Klarna's shopping app.

It's not just about traffic.

It's not just about traffic.

It's about giving shoppers services that fit into their lifestyles and help them buy the things they love.

Lenovo logo

It was quite impressive how our two businesses were able to come together to get the program launched before the holiday season to drive incremental sales during this critical period.

Gianfranco Lanci, Lenovo, Chief Operating Officer

Amplify your brand.

We're our brands' biggest cheerleaders. We give you the spotlight when we inspire shoppers to make that next purchase. And since we use our channels to promote your brand to your next customers, partnering with Klarna will increase both your traffic and conversion.

Say hello to our fans

Klarna has 20M shoppers in the US alone, and 90 million across 20 markets. Wouldn’t you like to meet them?

Boost your traffic with deals

Amplify your marketing efforts by providing an exclusive Klarna discount through all our channels.

Make a co-marketing buzz

Klarna's playful brand and campaigns ensure you get more eyeballs. And sales.

Personal targeting

We understand what makes shoppers tick and can use this knowledge to direct the right people to your store.

Promote our partnership easily

You can promote Klarna easily in your channels with the guidance and advice in our merchant marketing toolkit.

Klarna advertising

Give your brand tons of exposure in Klarna’s web and app environments.

A great deal.

We reach and engage millions of shoppers through Klarna channels, including newsletters, social media, store directory, and in our app. Shoppers love the Klarna app because they can explore new product drops, add what they love to their wish lists, and discover the best deals. Klarna channels are proven to drive significant traffic to our retailers, increasing sales, and lowering customer acquisition costs.

Inspirational wish lists in the Klarna app
Inspirational wish lists

Your customers can create their own wish lists of the stuff they love. They can also share and follow multiple wish lists that inspire them.

Price-drop notification with the Klarna app
Price-drop notification

Your customers can get the stuff they love for less. In the Klarna app, shoppers can select any product online, add it to a wish list, and choose to get notified whenever you launch your next sale.

Get listed with your shop in the Klarna app - SSP
Get listed

Our shop directory - Klarna Stores - and app drive millions of outbound clicks to merchants every month. Cha-ching.

Growing merchant base

Growing like crazy.

Every 7 minutes a new retailer joins Klarna, with more than 250,000 already live with us.

  • The Klarna app is constantly in the top 40 most downloaded shopping apps for iOS and Google Play.

  • In December 2019 alone, over 300,000 unique shoppers were acquired.

  • Our app has 37,000 app installs every day, globally.

Monthly financing through Klarna and One-time card bi-weekly payments with a service fee to shop anywhere in the Klarna App issued by WebBank. Other CA resident loans at select merchants made or arranged pursuant to a California Financing Law license. Copyright © 2005-2023 Klarna Inc. NMLS #1353190, 800 N. High Street Columbus, OH 43215. VT Consumers: For WebBank Loan Products (One-Time Cards in the Klarna App, Financing, Klarna Card): THIS IS A LOAN SOLICITATION ONLY. KLARNA INC. IS NOT THE LENDER. INFORMATION RECEIVED WILL BE SHARED WITH ONE OR MORE THIRD PARTIES IN CONNECTION WITH YOUR LOAN INQUIRY. THE LENDER MAY NOT BE SUBJECT TO ALL VERMONT LENDING LAWS. THE LENDER MAY BE SUBJECT TO FEDERAL LENDING LAWS.