Introducing smarter marketing.

Achieve efficient, profitable growth with Klarna’s performance-driven marketing solutions. Brands using our solutions benefit from:

high-intent US shoppers.

up to 70% increase in revenue.

up to 25% increase in return on ad spend.

Engage new customers at scale.

Our vast ecosystem reaches 20 million engaged shoppers primed to purchase.

Premium Publisher Partner

Drive new customers and efficient growth for your brand by partnering with Klarna, a top-tier publisher focusing on the complete consumer journey from discovery to conversion.

CRM Campaigns

Connect your brand with Klarna's loyal shoppers through Klarna emails, articles, in-app messaging, and push notifications.

Virtual Shopping

Help shoppers buy with confidence.

Connect e-commerce shoppers with in-store experts for advice and inspiration via video calling or pre-record videos showcase products. Share directly within the Klarna app or via your online store.

Dynamic Ads

Create content that sells.

Dynamic Ads uses AI to build personalized, dynamic ads to your brand requirements. Get more from your social media spend with scalable, shoppable content that updates as it learns more about your audience.

Influencer Marketing Platform

Leverage the power of influence.

Find and collaborate with influencers, track and enhance these relationships, and maximize your ROI, all in one place.

Closed Loop Reporting

Optimize campaigns for efficiency.

Increased visibility into campaign performance improves your marketing spend. Be more efficient and get higher ROI with in-depth insights.

Klarna is trusted by the world’s leading brands.

“The level of traffic and new customers Klarna has helped us to acquire via our affiliate partnership is particularly impressive. We value Klarna as a key partner for capturing new audiences and we're excited to see our partnership grow.”
Helen Keighley, UK Affiliate Manager at Made.com