Reach more Gen Z shoppers with Klarna

Reach more Gen Z shoppers with Klarna.

Millennials already love us, and Gen Z is just getting started. Get your brand in front of the next generation of shoppers by offering Klarna.

of Klarna shoppers are Gen Z.

Gen Z shoppers use Klarna globally.

The world’s leading brands partner with Klarna to engage new shoppers.

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Gen Z can’t get enough of our smoooth shopping.

1 in 8

Klarna orders are from Gen Z.


orders placed with Klarna are from Gen Z.

of Gen Z orders with Klarna are repeat orders.

Shoppers using BNPL

Klarna is the preferred buy-now-pay-later provider for young adults [18-41 years old] in the US.


Global BNPL Consumer Survey

Our Gen Z shoppers are your next power customers.


of Gen Z shoppers placed repeat orders at their favorite brand.

of Gen Z shoppers will place more than 3 orders.

Millions of our Gen Z shoppers are just waiting to meet your brand.