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8 maj 20201 min lästid

Contactless card payments get a boost.

Isabella Ahmadi

av Isabella Ahmadi

There is no doubt that the Covid-19 outbreak has had an impact on shopping behavior worldwide. One short term trend is that consumers increase their usage of contactless card payments when buying in physical stores.

Contactless payment – or card tapping – is becoming increasingly popular among shoppers when paying in physical stores. In Sweden, the usage of contactless payment when purchasing with the Klarna card has increased from 58% to 68% only in March. Similar figures are revealed when looking at Germany. There, the usage has skyrocketed and gone from 70% to 82%. And the trend sticks even in April, with numbers continuing to be on the rise. This suggests that the coronavirus outbreak has impacted consumer behavior, as consumers aim to avoid contact in order to stay healthy. 

The Klarna card is currently available in Sweden and Germany.

In other countries, where the Klarna card isn’t yet introduced, contactless payment is also becoming a smart option for shoppers due to the virus. For example, in Australia pay limits have been increased to help minimize the spread and to promote hygienic behavior. Similar measures are taken in the UK. In the US, consumers reconsider cash usage and avoid touching in-store surfaces. Even though contactless payment technology has not yet won the heart of the American market, this might be changing now

So what’s the Klarna card all about?

It’s an innovative payment solution that allows customers to not only tap the card but also to pay with the phone via Google Pay or Apple Pay. It means that no unnecessary contact is needed when paying. Easy, safe and hygienic.